From brief to launch.
The end-to-end process behind Lee Weddings — strategy, design, clean WordPress development, performance, and a smooth handover.
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01
The brief
Mark Lee officiates everything from ten-minute legal signings to full ceremonies across the GTA, and his site had to win couples on the spot — so I funnelled the whole build toward the Booking Inquiry form sitting right beside the 'Your love story, celebrated beautifully.' headline.
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02
Strategy & Wireframing
I ordered the page the way couples actually decide: six audience cards from Court Signing First to Welcoming LGBTQ, then the $100/$175/$450 packages, the travel-fee table, Mark's bio, real ceremony photos, the 5.0-star reviews and a 13-question FAQ — every pricing doubt answered before the final CTA.
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03
Design & Branding
I chose a cream-and-gold palette with gold script kickers ('Begin your', 'Let's begin') over an italic serif headline, and set the package cards on soft teddy-bear-and-candlelight photo backgrounds to keep the fairytale branding literal.
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04
Development & Integration
I centred the WordPress build on the inquiry form — name, phone, wedding date, a package dropdown and a ceremony-details field — plus an accordion FAQ, the eight-area travel-fee card running from Brampton at 150 to Richmond Hill/Markham at 400, and a five-across ceremony gallery.
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05
Responsive & Speed
On mobile I stacked the hero so RESERVE YOUR DATE becomes a full-width gold pill above the outlined VIEW PACKAGES button, and the 5.0-rating, 500+-couples and licensed-officiant trust row reflows two-up without losing its icons.
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06
Launch & Delivery
Live at leeweddings.ca, the site lets a couple pick a package, total their travel fee and send an inquiry in a single visit — and I printed the reply-within-a-few-hours promise right on the form.
Want a site like Lee Weddings?
The exact process you just read, pointed at your business — and you own the result outright.